Online Bachelor of Science in Marketing
Reach the Right Audience with MU’s 100% Online Accredited Marketing Degree
ACBSP- Accredited
Google Certification Preparation
Affordable Tuition
Request More Information
If you’d like to learn more about Methodist University’s application process, admissions requirements, tuition and financial aid or specific program details, fill out this form, and we’ll be in touch shortly.
- Duration 3.5 years
- Cost per Credit $435
- Credit Hours 124
Program Benefits
- Small Student-to-Teacher Ratio
- Google AdWords Certification Opportunity
- Transfer up to 93 Credit Hours
- Eight-Week Terms
Become a Savvy Marketer with an Impressive Credential
Marketing is an essential part of every business, organization, or institution and has traditionally been defined as the Four P’s (product, place, price, and promotion). This includes the process of planning and executing the conception of a good or service (product), identifying a mutual pricing point (price), finding the correct promotional mix (promotion), and distribution of ideas, goods, and services, to create exchanges that satisfy individual and organization objectives (place). This process requires an understanding of buyer and seller behavior within the context of the overall market environment. Companies are seeking marketing professionals who can move the needle.
Methodist University’s 100% online Bachelor’s in Marketing degree includes relevant industry certifications, including Google AdWords, Digital Advertising, CRM, and Content Marketing.
In addition to preparing you with the latest technologies to shape your marketing strategies, this convenient online marketing degree builds your key business foundational knowledge in accounting, economics, and management.
Graduate prepared for roles in social media marketing, event planning, direct mail and email marketing, professional sales, product development, research, and marketing analytics in a variety of industries.
Career Outlook: Achieve as a Versatile Marketing Professional
With diverse career paths, including market research, product design, sales, and numerous digital specialties, marketing remains a solid choice for undergraduates. There is a growing trend for hiring candidates grounded in fundamental marketing principles. A major in marketing opens doors to a wide range of career paths across various industries, which provides flexibility and resilience in changing job markets. Once you complete this program, you will possess qualifications that helped our graduates gain employment at IBM, Amazon, and other industry-leading companies.
Careers and Salaries
Curriculum: Explore Foundational Concepts and Emerging Trends
Delve into core marketing courses that explore consumer behavior, marketing strategies, and the technologies reshaping this field. The online BS in Marketing program offers the opportunity to minor in business administration without taking any additional classes.
Preview CoursesProgram Outcomes
Join Methodist’s online marketing degree program to:
- Gain a practical understanding of your role as a marketer within an organization and build substantive knowledge of marketing theory.
- Learn how to develop strategic marketing plans, implement tactical programs, and evaluate campaign performance.
- Strengthen your communication skills to deliver business and marketing messages that motivate consumers to act.
- Understand the ethical issues that marketers face in the workplace and begin your career as a responsible professional.
Minors
Enhance your degree by adding one of MU’s eight available 100% online minors — Accounting, Business Administration, Computer Information Technology, Criminal Justice, Health Care Administration, Marketing, Psychology, and Social Work. Our minors are structured to help you advance in the career path you want most and impress potential employers with your dedication to learning.
To learn more about MU’s minors and how you can add one to your degree, visit our minors webpage. You can also request more information about a minor or contact an enrollment counselor directly at 910.212.4956.
Explore MinorsAdmissions Requirements
To apply for Methodist University’s online BS in Marketing program, you’ll need:
- Completed Application
- A High School Diploma or GED
- Official Transcripts (if you have transfer credits) and a High School Transcript or GED Transcript
Tuition Details
The tuition for the 100% online Bachelor of Science in Marketing program is $435 per credit hour. You will accrue 124 credit hours to earn this degree. Learn more about the affordable, impactful education you will experience at Methodist University. If you or a family member are a veteran or active-duty service member, visit our Military Support page.
Tuition and FeesStudent-Centered Faculty
Methodist University’s diverse, expert faculty add quality to our programs with their extensive experience. They are invested in MU students and understand the importance of helping them prepare for the real world. At MU, you can expect:
- Low student-to-faculty ratio
- Relevant experience
- Personalized feedback
- Expert guidance
Enjoy MU’s 100% online learning environment that offers the same quality as in-person courses, including dedicated faculty members and an overall caring, friendly atmosphere for achieving your professional and personal goals.
You’ll also have access to all of MU’s academic support services. That means you’ll get personalized assistance you need, such as access to the tutoring and writing centers. Experience a distinctive education in a flexible environment that fits your schedule.
Explore Online LearningYou can earn a high-quality education from a private institution without worrying about the cost. As a Yellow Ribbon school and a university where 97% of students qualify for financial aid, Methodist University is committed to affordability.
Learn more about federal student loans and grants, military benefits, and scholarship opportunities. We’re proud to make your goals as affordable as possible.
Financial Aid OptionsFrequently Asked Questions
If you have additional questions about Methodist University’s online Bachelor of Science in Marketing program, request more information or call 910.212.4956.
Yes! Methodist University’s Reeves School of Business is nationally accredited by the Accreditation Council for Business Schools and Programs (ACBSP) to offer the BS in Marketing program. Additionally, Methodist University is accredited by the Southern Association of Colleges and Schools Commission on Colleges. As such, you can trust the BS in Marketing program to offer a rigorous learning experience that serves as a foundation for a career in marketing, advertising, and related fields.
While we do not offer a virtual open house, you have many opportunities to explore this program. Check out the program overview page, and visit the career outlook page to learn about your employment options. If you would like to review this program with a knowledgeable counselor, request more information or call 910-212-4956.
Methodist University has designed the online BS in Marketing program to instill versatile competencies that set up numerous career paths. An ideal career to pursue after graduation is marketing, promotions or advertising manager, roles that have a median salary of about $136,000 per year, according to the Bureau of Labor Statistics.1 Other employment options that our graduates pursue include:
- Sales manager
- Market research analyst
- Customer acquisition specialist
- Product manager or designer
- Meeting, convention, and event planner
- Training and development specialist
Students who graduated from this program have moved into positions with IBM, Amazon, and other top employers. To learn more about what you can achieve after attaining this degree, visit the career outlook page.
Methodist University engages in a culture of excellence to provide transformative educational experiences by integrating our liberal arts foundation and spiritual and moral heritage with innovative student-centered programs. This approach helps us produce successful graduates dedicated to achievement and committed to making positive contributions to a global society. Learn more about Methodist University here.
You can complete this online program on a full-time or part-time schedule. This flexibility allows you to continue working while pursuing your BS in Marketing degree. Visit the courses page to review the curriculum for this online program.
In addition to tuition, this program may include costs for textbooks, supplies, and other fees, such as a $150 graduation fee. It’s important to consider these costs as you budget for your education. For additional details, visit this program’s tuition page.