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Online Bachelor of Science in Marketing

Reach Your Potential as a Marketing Leader

Discover emerging practices in market research, digital advertising, strategy development, marketing technology, and beyond with Methodist University’s 100% online Bachelor of Science in Marketing program. You will acquire dynamic marketing skills to help successful companies — and yourself — stand out from the competition.

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  • Duration 3.5 years*
  • Cost per Credit $400
  • Credit Hours 124

Program Benefits

  • Earn your degree 100% online
  • Study part time or full time
  • Transfer up to 93 credits
  • Optional concentration available
  • ACBSP-accredited

Move Ahead as a Dynamic Marketing Professional

Behind every successful product launch and ad campaign, there is a team of marketers with expertise in the latest research, strategy, and messaging practices. If you’re ready to break through in this field, join Methodist University’s 100% online Bachelor of Science in Marketing program. You will cultivate a solid foundation in marketing theory as you explore advanced tactics for crafting messages, building customer loyalty, and analyzing campaign performance.

In this program, innovative faculty members bring private-sector experience to each online class, giving you an inside look at the communication practices and analytical tools you will use when your marketing career begins. Plus, take part in hands-on exercises involving the technologies that enable marketers to execute successful strategies.

This online marketing degree program is offered by Methodist’s Reeves School of Business, which is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). As a result, you will participate in an immersive learning experience that non-accredited programs cannot match.

Career Outlook: Achieve as a Versatile Marketing Professional

Join the online Bachelor of Science in Marketing program to prepare for marketing manager positions with a median salary of $136,850.1 You can also develop dynamic competencies that set up a career in market research, product design, sales management, and numerous digital marketing specialties. Once you complete this program, you will possess qualifications that helped our graduates gain employment at IBM, Amazon, and other industry-leading companies.

Careers and Salaries

Curriculum: Explore Foundational Concepts and Emerging Trends

Delve into core marketing courses that explore consumer behavior, marketing strategies, and the technologies reshaping this field. The online BS in Marketing program offers an optional Health Care Administration concentration and the opportunity to minor in business administration without taking any additional classes.

Preview Courses

Program Outcomes

Join Methodist’s online marketing degree program to:

Choose an Optional Health Care Administration Concentration

Focus on the business side of health care and prepare to lead a team by customizing your degree with the optional Health Care Administration concentration.

BS in Marketing: Health Care Administration

Prepare to oversee a health care system’s business and administrative operations in MU’s 100% online, ACBSP-accredited program.

Admissions Requirements

To apply for Methodist University’s online BS in Marketing program, you’ll need:

View Requirements

Tuition Details

The tuition for the 100% online Bachelor of Science in Marketing program is $400 per semester hour. You will accrue 124 semester hours to earn this degree. Learn more about the affordable, impactful education you will experience at Methodist University. If you or a family member are a veteran or active-duty service member, visit our Military Support page.

Tuition and Fees

Why Study Online?

Enjoy an online learning environment that offers the same quality as in-person courses, including dedicated faculty members and an overall caring, friendly atmosphere for achieving your professional and personal goals.

You’ll also have access to all academic support services. That means you’ll get personalized assistance you need, such as access to the tutoring and writing centers. Experience a distinctive education in a flexible environment that fits your schedule.

Explore Online Learning

Financial Aid

You can earn a high-quality education from a private institution without worrying about the cost. As a Yellow Ribbon school and a university where 97% of students qualify for financial aid, Methodist is committed to affordability.

Learn more about federal student loans and grants, military benefits, and scholarship opportunities. We’re proud to make your goals as affordable as possible.

Financial Aid Options

Frequently Asked Questions

If you have additional questions about Methodist University’s online Bachelor of Science in Marketing program, request more information or call 910-212-4956.

You can complete this online program on a full-time or part-time schedule. This flexibility allows you to continue working while pursuing your BS in Marketing degree. Visit the courses page to review the curriculum for this online program.

The estimated total tuition for the BS in Marketing program is $49,600. This program includes 124 semester hours, and the cost per semester hour is $400. Note that this estimate does not include fees or other costs you may incur. Additionally, more than 97% of students receive significant financial aid to reduce this program’s “sticker price” of $49,600, which raises the value of your education.

For more information about tuition, additional costs, and financial aid options, please visit our tuition page.

Yes! Methodist University’s Reeves School of Business is nationally accredited by the Accreditation Council for Business Schools and Programs (ACBSP) to offer the BS in Marketing program. Additionally, Methodist University is accredited by the Southern Association of Colleges and Schools Commission on Colleges. As such, you can trust the BS in Marketing program to offer a rigorous learning experience that serves as a foundation for a career in marketing, advertising, and related fields.

To gain admission into the program, you must provide:

  • A completed application
  • A high school diploma or GED
  • Official transcripts (if you have transfer credits) and a high school or GED transcript

Click here to learn more about the admissions process.

You can transfer up to 93 credits from a regionally accredited university. That represents 75% of the requirements for earning your BS in Marketing degree. To review the eligibility requirements, request more information or call 910-212-4956 to speak with a knowledgeable counselor.

This online program includes a total of 124 semester hours. To help you graduate faster, you can transfer up to 93 credits (75% of the program) toward your degree. To review the curriculum details for this program, visit the courses page.

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